Manalena
Concept Store
(Luxembourg)
Story development & Art Direction
Working within a group of Interior designers and architects, Manalena was a 360° branding projects, which aims to define the identity of a new-born retail space, from its logo to its shopping bags
CREDITS
ART DIRECTION: ALBERTO MORA
CREATIVE DIRECTION: ANDREA CADORIN
INTERIOR DESIGN: ELENA MORA AND SONIA PRAVATO
ARCHITECHT: MARIA FELLER
PROJECT DETAILS
ART DIRECTION
GRAPHIC DESIGN
BRANDING
The projects took care of every single element of the Brand.
From the renovation of the interior to the final packaging
CORPORATE WEBSITE - ECOMMERCE
The team was also in charge of desiging the first version of the website, proving a 360° creative direcion of the brand